Is Your Website Quietly Repelling Prospects and Costing You Client Conversions?
How Effective Is Your CRM, Really?
Alina Schumacher
High-Performance Coach
Dear World-Class Agent,
If you'd like to take your website from making you look like ... just another 'typical' real estate agent'... to becoming a literal client and listing magnet - compelling right-fit clients to take action - please take a moment to read this letter in its entirety.
Over the past 21 years of my journey from new immigrant (Born in Asia, grown up in Europe) ... to #1 local Listing Agent, TOP 1% Agent on the board, Broker/Owner, and now, full-time Real Estate Coach, I've spoken with thousands of Agents.
And whenever I ask this question:
"Do You LOVE Your Website?"
...about 8 out of 10 say, "To be honest - not really."
Some say, "It's OK."
Very FEW say, "I do!"
So then, my next question is:
"On a Scale from 1-10 ... How Well Does Your Website Represent You, Your Values, and What Makes You Different From Other Agents?"
And this question usually causes a bit of a pause ... and a 'deer in headlights' look.
So then, my third question - and this one really reveals the truth - is:
"Are You Getting at LEAST 2-3 Actual Clients From Your Website ... Every Single Month?" (NOT Just Inquiries)
=> 100% of ALL agents I've ever spoken to answered, "No."
And you might be thinking ... "OK, Alina, so what do I do?"
Great question.
Before I answer... What I am about to tell you isn't something I just in a book last Tuesday ... or generated on Chat GPT.
Over the course of my years of high-level real estate experience as an agent and broker, I've spent over $120,000 on the design and development of my various real estate business websites. (And learned a thing or two ...)
It All Started With ... (Quick Backstory)
It all started with a 'pretty looking' site ... because I wanted to 'stand out'! Took me a few years to figure out that my website and brand shouldn't be a representation of my taste and style a.k.a. what I thought makes me 'unique' - frankly - nobody cares. Besides, your taste and style keep changing.
Next, I worked with a local web developer, Alex, and she built me a super cool website for the launch of my own brokerage ... we even had a VIDEO playing on the homepage - which was totally uncommon back in 2008!
Then, we built the next iteration of our company website with Alex, as we were growing and needed more options. And then, 2012 - the blog and online course craze started. Landing pages, funnels, email marketing. Since I like to be the head and not the tail, I jumped on an offer by Brendon Burchard, and spent $35,000 US on a WordPress site with custom plug-ins.
And then, a few years later, we had once again outgrown our current platform and I had some developers out of El Salvador build me a custom CRM plus a super unique 'map' feature on the home page that nobody had at the time. It ended up taking about 5x more money and time than they had initially quoted - but we did finish the project. It was a great site - although the backend was in Spanish - believe it or not...
$120,000 and Many Lessons Later ...
It took me a crazy amount of detours to figure out the right structure, layout and content of a high-converting website - but when I did, I went from having a 'cool and flashy' ... but pretty much useless site ... to generating over a MILLION dollars in business via my website alone - 100% organically - just by using the right content flow.
Intrigue => Know => Respect => Trust
I got hundreds and hundreds of CMA requests, tons of high-end buyers responding to our unique 'coming soon' campaigns, as well as submitting their wanted posts on our site - in fact, I've SOLD multiple of my own investment properties exclusively via my website that way ... and it worked like gangbusters!
Whenever people came to my website - the website did the 'heavy lifting' for me, turning even the most sceptical, guards-way-up, 'just looking' visitors into ... right-fit, quality clients that had this massive trust and respect towards me - before we ever met - all due to this simple but extremely effective formula.
The Only Problem Was ...
When I started to coach full time - I knew what the structure and content flow should be, but ... there was just one problem.
I would provide my students with a list of things they needed to have on their site, and have them take that list to their website developer ... and after weeks of waiting for a response, they'd be like ... "we can't really do that!"
So ...
I Was Determined to Find a Solution That WASN'T a 'Cookie-Cutter' Type of Tool...
And ... didn't cost a fortune and that would actually work.
But there was another problem: I had ZERO 'tech' knowledge.
It took 4 years of trial and error and an endless amount of hours of learning and testing many different softwares and building (and RE-building) websites for our coaching clients, and we have finally found a solution that we can put our name on and whole-heartedly recommend.
But here's the REAL question:
How Many Clients Have You Already Lost ... Because Your Site Makes You Look Like Just Another 'Typical' Real Estate Agent?
Did you know that the large majority of your website visitors spend no more than 5-10 seconds on your website before they leave or get distracted with something else?
5-10 seconds!! That's literally a quick scroll over the home page - and if there's nothing to pique their curiosity and hold their attention - you lost another potential right-fit client and listing.
Most people nowadays research agents online before they decide who they call!
The good news is that as soon as you have the right tool and fix the content flow - which is a lot less complicated than you might think - YOU are going to LOVE your site and it will finally start working FOR you and no longer against you.
$13,000 Deal From the Website Launch ALONE!
"Before switching to the World Class Agent system, my website looked generic and barely converted - I was honestly a bit embarrassed to share it. Just days after launching my World-Class Agent website, I landed a client and now have a conditionally sold deal. I'm also working with more leads and finally feel proud to show off my site. It's simple, powerful, and perfectly built to attract the right clients. From the launch alone I'm on track to receive $13,000 in commission!"
The World-Class Agent System CRM
One Platform. Every Tool You Need.
Website & Funnel Builder
Create custom websites, funnels and property landing pages using a multitude of proven templates at your fingertips. You get the World-Class Agent website template loaded into your account as well!
Social Media Planner
Schedule, manage and crosspost your social media content to Instagram, Facebook, LinkedIn, Pinterest, YouTube, TikTok and GMB. Content AI is a great tool to make content creation easy and fun!
Complete CRM
Collect, segment, track and manage all your leads, contacts and clients in one convenient place with tons of customizable options, smart lists, and data fields.
Reputation Management
Boost your online presence and reputation and get more clients and referrals with automated email and SMS Google review requests + automatic reminders!
Unified Inbox
Manage all your client conversations - including email, text, Facebook, Instagram and Google messages in one unified place! No more looking for that one message, wondering where you saw it!
Email & SMS Marketing
Create email and SMS marketing campaigns to stay in touch with your contacts and clients! Send event invitations, community and market updates and so much more!
Missed Call Text Back
Never miss another lead opportunity again while you're serving someone else. Your system will send an automated SMS to a missed call, notifying them that you'll call right back!
Automation & Workflows
Create and automate marketing campaigns and workflows - there are literally a million different options! For example, social media trigger word automations (similar to ManyChat) where visitors comment a word and the system sends them the requested info!
Forms, Quizzes, Surveys
Capture leads via drag and drop custom forms, quizzes and client surveys. get feedback and insight, prequalify prospects (CMA intake survey?) and so much more!
Task Management
Schedule, manage, and assign tasks to yourself or team members, get reminders, monitor due dates and streamline your productivity.
Webchat
Live, 2-way chat with visitors on your website! The best part, you can continue the conversation and follow up even after they leave the website! You can also use AI to respond to your inquiries and follow up after.
Sell Products
Create and sell your own digital products like Buyer and Seller Guides, Fundraiser Event Tickets, and so much more! You can also use this to charge for services such as a professional appraisal, etc.
Collect Payments
Integrate with Stripe, Apple Pay, Google Pay, PayPal, etc to collect payment right on your website! For example, sell tickets for a special community event or fundraiser!
Insights & Reporting
All your data and reports inside your dashboard, including your GMB profile stats, Facebook Ads stats, leads, status, total GCI YTD etc!
Calendar & Scheduling Tool
Schedule and confirm appointments that integrate and sync directly with your calendar plus send automatic email and text appointment reminders to you and your clients!
Lead Connector App
All clients data and features inside your mobile app! 2-way communication on any device - you can communicate with your leads and clients right inside the app! You can even send a VIDEO SMS and track
Webinars
Imagine creating and hosting LIVE or evergreen webinars right inside your platform? Buyer Workshop? Seller Workshop? Market Update Workshop? So many possibilities to add value and truly set yourself apart in your market!
Document Signing
Create, manage and sign documents, send invoices, recurring invoices, estimates, track and monitor signing and much more! (Complete customizable)
Community
Create an exclusive space where your community can engage with each other! Think of it like a Facebook group but without all the noise! For example, create buzz and excitement for a fundraiser event!
AI Assistant
The AI Employee is a suite of features that includes Conversations AI, Workflows AI, Content AI, Funnel & Website AI, and more! Note: there is a small fee per use/prompt.
Pipelines
Create and manage sales pipelines, maintain an easy overview of each pipeline stage and where your buyers and sellers are at with easy drag and drop functionality!
45K+ in GCI Generated Just in the First 2 Months With the New Website!
Truth be told, Shelly's site made her look like a 'dinosaur' and was doing absolutely nothing for her! As soon as she launched her new World-Class Agent website she received a referral from a fellow agent in a different city who had 'just googled for agents in the area' and loved Shelly's website, feeling like she was the best agent to refer her clients to! Shelly also got a listing from someone who lived in her area and had researched agents online and found her! Out of all the realtors Shelly's site connected the most! She also was competing for a listing and the couple point blank asked her what made her different from other agents, and she responded with, "I just launched my new site, may I show you my about page?" The sellers teared up and decided to hire Shelly on the spot! That is a total of over 45K+ in GCI just in the first few month!
The Problem With Most Real Estate
Website Solutions
'Cookie-Cutter' Layout that Makes You Look Like Just Another 'Typical' Real Estate Agent
Website is Positioned as an Online Business Card and 'Search Tool', Hoping to Capture Leads Instead of Creating a Clear Differentiation and Establishing Real Trust and Respect First.
Lack of Control and Potential Loss of Access If You Decide to Switch Brokerages.
Over 100K in GCI Generated From the Website in His First Year Alone!
Kevin had a typical 'big broker' site that had generic 'city skyline' images, lots of search bars, and never generated a single client for him! As soon as we launched his new site he started to get tons of compliments from people! They loved the look, the images, the story and really connected with Kevin in a real way. The best part? His World-Class Agent website has generated more than 100K in GCI just in his first year! And the comments were all pretty much the same: "We love your site and feel like you are the local PRO and would like to have you sell our home!"
With the World-Class Agent System CRM
You're Independent & Have Complete Control
Why an Independent Solution Is Better
Our Robust CRM Is Already Powering 2 Million+ Business
The World-Class Agent System CRM is a white-label version of what we believe to be the best all-in-one marketing software on the market - HighLevel. Used by over 2 million+ small businesses across the world - we have the tools and support you need to organize and systemize your real estate business and finally feel organized and on top of things! Most importantly, you control your site and never lose access to it - even if you decide to switch brokerages!
Why Listing Input Control Matters
While Our CRM Does Integrate With Services Like IDX
We believe that it is much better to not be connected to a data exchange service, and instead, add your listings to your site manually - which only takes minutes. The advantages are: you control when you input the listing (think Coming Soon listings and pre-marketing) - even more importantly - you can show a list of all your SOLD properties (Listings and Buyer Represented Sales) on your Properties Page which builds instant trust and credibility. Not to mention the flexibility to style and brand each property landing page the way you want!
Generate 2-3+ Real Clients from Your Website per Month
Real Differentiation, Real Trust, More Client Conversions, More Sales
If your current website is not generating at least 2-3 real, 'ready to buy and sell now' clients every month - you're missing out! With the right client journey and content flow your World-Class Agent Website will do the heavy-lifting for you, attracting and converting visitors into Right-Fit Clients on autopilot. All you have to do is send the traffic!
Every Tool In One Place
Save Money and Time
All the tools your need to grow and scale your real business are on one platform! The sky really is the limit with our software - almost anything is possible!
Easily Integrates With These Apps + Many More
DISCLAIMER: We believe in hard work, adding value, building a real professional career, and serving others with excellence and dedication. Our programs are intended to help you build a profitable business, make a difference in the world and take real effort and discipline just like any worthwhile endeavour or professional continuing education program. As stipulated by law, we cannot and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools or strategies. Schumacher Productions Inc is not affiliated with or endorsed by Facebook.
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